Sergio Orantes

Caféologo is our sourcing partner in Chiapas, Mexico. Caféologo was founded by Jesus, who says he is the "generation 0" of his family in the coffee business. Originally from Tuxtla, the capital of the Chiapas region, he lives with his family in San Cristobal de las Casas. He launched his "Cafeologia" project in 2010, which includes a hotel, a coffee shop and several washing and drying stations.

Jesus' aim is to develop a coffee-growing project involving the Mayan communities. In 2010, he began working with 4 farmers. Today, he is in direct contact with 280 micro producers who grow coffee in their own gardens.

The diversity of flavour profiles in Caféologo's coffees is incredible. His vision of coffee growing is philosophical and humanist. Above all, he wants to promote the quality of Chiapas coffees and surround himself with partners who share his state of mind, his philosophy and his values, in order to defend a different kind of coffee growing in Mexico, with a return to high quality that creates value for the indigenous communities that produce it.