Boost your sales

Meet Alejandro Mendez, a young Salvadorian whose life has changed completely last year when he won the Barista World Cup Championship.

From time to time we are asked by roasters concerning the labeling and packaging of their coffees… and well, for being honest, perhaps we do some benchmarking by pure curiosity !

We learn every day, that’s why we always say what we practice: keep your eyes wide open!

As you might know we have been pioneers in promoting the third wave of coffee in France. Then, we might have a quick tip for these roasters, concerned sometimes by the rotation of the products…

Some roasters owning a coffee shop often complain about how complex it is to make a bar customer become a grain customer. What does that mean? What are the solutions ?

You may think that it is impossible to drink good coffee in the U.S.A... but you are wrong ! Let's have a look.