Providing total quality, that was the crazy challenge set by the Croce family with their Fazenda Ambiental Fortaleza farm. The Bob-o-link project is back this year with the aim of proposing a socially and environmentally sustainable coffee, whilst at the same time providing a superior quality, intense and chocolaty cup to the consumer.
Jacques, based at our Belco Ethiopia office, explains why he believes coffee traceability is important for a quality coffee positioning.
The 2018/2019 harvest is coming to an end all over Ethiopia.
Resolutely modern, we mainly purchase our green coffee directly in order to fully control quality and create long-term relationships with our partners. As ambassadors for producers, we strive hard in the field to provide good coffees long term.
Our quality control is unique and innovative in order to improve quality in the cup of coffees consumed. Find out how our search for efficiency requires us to collect, control and share in-depth technical information with our partners.